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Rolex Day-Date

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Popular Models

  • Rolex Day-Date 40

    Rolex

    Day-Date 40

    from C$ 37,337
  • Rolex Day-Date 36

    Rolex

    Day-Date 36

    from C$ 7,938
  • Rolex Day-Date 36mm (up to 2000)

    Rolex

    Day-Date 36mm (up to 2000)

    from C$ 7,799
  • Rolex Day-Date II

    Rolex

    Day-Date II

    from C$ 33,762
  • Rolex Day-Date Yellow gold

    Rolex

    Day-Date Yellow gold

    from C$ 7,804
  • Rolex Day-Date White gold

    Rolex

    Day-Date White gold

    from C$ 12,114
  • Rolex Day-Date Rose gold

    Rolex

    Day-Date Rose gold

    from C$ 16,267
  • Rolex Day-Date Platinum

    Rolex

    Day-Date Platinum

    from C$ 31,720
  • Rolex Day-Date Oysterquartz

    Rolex

    Day-Date Oysterquartz

    from C$ 11,512
  • Rolex Day-Date Diamonds

    Rolex

    Day-Date Diamonds

    from C$ 13,138
  • Rolex Day-Date Roman numerals

    Rolex

    Day-Date Roman numerals

    from C$ 10,644
  • Rolex Day-Date Arabic numerals

    Rolex

    Day-Date Arabic numerals

    from C$ 17,874
  • Rolex Day-Date smooth bezel

    Rolex

    Day-Date smooth bezel

    from C$ 31,720
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Rolex Day-Date II White gold 41mm Black
TOP
Rolex White gold 41mm Automatic 218239 pre-owned
C$ 37,675
Free shipping
Verified Dealer
264
US
Rolex Day-Date 40 Yellow gold 40mm
TOP
Rolex Yellow gold 40mm Automatic 228238 pre-owned
C$ 38,075
Free shipping
Verified Dealer
264
US
Rolex Day-Date 40 Rose gold 40mm Brown
TOP
Rolex Rose gold 40mm Automatic 228235 new
C$ 40,604
Free shipping
Verified Dealer
264
US
Rolex Day-Date 40 White gold 40mm Grey No numerals
TOP
Rolex White gold 40mm Automatic 228239 new
C$ 43,931
Free shipping
Verified Dealer
211
US
Rolex Day-Date Yellow gold 36mm Gold No numerals
TOP
Rolex Yellow gold 36mm Automatic 1803 Big Logo Clasp pre-owned
C$ 18,470
Verified Dealer
457
DE
Rolex Day-Date Rose gold 40mm Brown Roman numerals
TOP
Rolex Rose gold 40mm Automatic 228345 new
C$ 91,724
Free shipping
Verified Dealer
182
US
Rolex Day-Date 36 Platinum 36mm Blue Roman numerals
TOP
Rolex Platinum 36mm Automatic 118206 pre-owned
C$ 34,547
Free shipping
Verified Dealer
718
US
Rolex Day-Date 36 Yellow gold 36mm Champagne
TOP
Rolex Yellow gold 36mm Automatic 18238 new
C$ 51,018
Verified Dealer
708
NL
Rolex Day-Date 36 36mm Champagne
Rolex 36mm 118238 pre-owned
C$ 24,296
Free shipping
Verified Dealer
6
US
Rolex Day-Date II Red gold 41mm Brown Roman numerals
TOP
Rolex Red gold 41mm Automatic 218235 pre-owned
C$ 67,896
Free shipping
Verified Dealer
63
US
Rolex Day-Date 36 Yellow gold 36mm Gold No numerals
Rolex Yellow gold 36mm Automatic 18238 pre-owned
C$ 17,305
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 36mm Silver
Rolex 36mm Automatic 1803 pre-owned
C$ 15,703
Verified Dealer
27
US
Rolex Day-Date 40 White gold 40mm Blue Roman numerals
Rolex White gold 40mm Automatic 228239 pre-owned
C$ 38,474
Free shipping
Verified Dealer
169
US
Rolex Day-Date 40 Yellow gold 40mm Roman numerals
Rolex Yellow gold 40mm Automatic 228398TRU new
C$ 162,416
Free shipping
Verified Dealer
23
US
Rolex Day-Date 36 Yellow gold 36mm Champagne
TOP
Rolex Yellow gold 36mm Automatic 1803 pre-owned
C$ 15,243
Verified Dealer
11
US
Rolex Day-Date 36 White gold 36mm Silver
TOP
Rolex White gold 36mm Automatic 18039 pre-owned
C$ 16,841
Free shipping
Verified Dealer
521
US
Rolex Day-Date 36 Yellow gold 36mm Gold
TOP
Rolex Yellow gold 36mm Automatic 18038 pre-owned
C$ 33,273
Verified Dealer
708
NL
Rolex Day-Date 36 36mm Silver
Rolex 36mm 118206 pre-owned
C$ 39,273
Free shipping
Verified Dealer
6
US
Rolex Day-Date 40 Rose gold 40mm Brown
Rolex Rose gold 40mm Automatic 228235 new
C$ 46,595
Free shipping
Verified Dealer
86
US
Rolex Day-Date 36 Yellow gold 36mm Gold No numerals
Rolex Yellow gold 36mm Automatic 18038 pre-owned
C$ 15,974
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 36mm Black
Rolex 36mm Automatic 18078 pre-owned
C$ 17,833
Verified Dealer
27
US
Rolex Day-Date 36 Yellow gold 36mm Gold Roman numerals
Rolex Yellow gold 36mm Automatic Day-Date 36 pre-owned
C$ 14,311
Free shipping
Verified Dealer
20
US
Rolex Day-Date 40 Yellow gold
Rolex Yellow gold Automatic Day-Date 40 new
C$ 41,934
Free shipping
Verified Dealer
23
US
Rolex Day-Date 40 White gold 40mm Green Roman numerals
Rolex White gold 40mm Automatic 228239 new
C$ 40,797
Free shipping
Verified Dealer
32
US
Rolex Day-Date 36 Yellow gold 36mm Champagne
TOP
Rolex Yellow gold 36mm Automatic 18038 pre-owned
C$ 14,444
Free shipping
Verified Dealer
521
US
Rolex Day-Date 36 Rose gold 36mm Pink
TOP
Rolex Rose gold 36mm Automatic 118205 pre-owned
C$ 29,354
Verified Dealer
708
NL
Rolex Day-Date 36 36mm Champagne Roman numerals
Rolex 36mm 118238 pre-owned
C$ 26,559
Free shipping
Verified Dealer
6
US
Rolex Day-Date 40 White gold 40mm Green
Rolex White gold 40mm Automatic 228239 pre-owned
C$ 39,806
Free shipping
Verified Dealer
86
US
Rolex Day-Date II Rose gold 41mm Brown Roman numerals
Rolex Rose gold 41mm Automatic 218235 new
C$ 55,247
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 36mm Black
Rolex 36mm Automatic 18078 pre-owned
C$ 23,158
Verified Dealer
27
US
Rolex Day-Date Yellow gold 36mm Yellow
Rolex Yellow gold 36mm Automatic Day-Date pre-owned
C$ 8,653
Free shipping
Verified Dealer
20
US
Rolex Day-Date 40 Rose gold 40mm White Roman numerals
Rolex Rose gold 40mm Automatic 228235 pre-owned
C$ 39,273
Free shipping
Verified Dealer
23
US
Rolex Day-Date White gold
Rolex White gold Automatic 118399 pre-owned
C$ 66,564
Verified Dealer
8
US
Rolex Day-Date 40 Rose gold 40mm Brown
Rolex Rose gold 40mm Automatic 228235 new
C$ 49,917
Free shipping
Verified Dealer
83
US
Rolex Day-Date 36 White gold 36mm
TOP
Rolex White gold 36mm Automatic 118139 new
C$ 26,544
Verified Dealer
708
NL
Rolex Day-Date II 41mm Blue Roman numerals
Rolex 41mm 218206 pre-owned
C$ 61,173
Free shipping
Verified Dealer
6
US
Rolex Day-Date II Yellow gold 41mm Champagne
Rolex Yellow gold 41mm Automatic 218238 pre-owned
C$ 43,267
Free shipping
Verified Dealer
86
US
Rolex Day-Date 40 Rose gold 40mm Pink Roman numerals
Rolex Rose gold 40mm Automatic 228235 new
C$ 46,594
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 36mm Champagne
Rolex 36mm Automatic 1807 pre-owned
C$ 14,464
Verified Dealer
27
US
Rolex Day-Date 40 Rose gold 40mm Brown
Rolex Rose gold 40mm Automatic 228235 new
C$ 50,855
Free shipping
Verified Dealer
20
US
Rolex Day-Date 36 White gold 36mm Blue
TOP
Rolex White gold 36mm Automatic 1803 pre-owned
C$ 12,181
Free shipping
Verified Dealer
521
US
Rolex Day-Date 36 36mm Blue
Rolex 36mm Automatic 1803 pre-owned
C$ 23,830
Free shipping
Verified Dealer
64
US
Rolex Day-Date 40 Rose gold 40mm Brown
Rolex Rose gold 40mm Automatic 228235 new
C$ 48,591
Free shipping
Verified Dealer
23
US
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals
Rolex Rose gold 40mm Automatic 228235 new
C$ 47,261
Verified Dealer
224
US
Rolex Day-Date 36 36mm Blue
Rolex 36mm 118206 pre-owned
C$ 39,872
Free shipping
Verified Dealer
6
US
Rolex Day-Date 40 Yellow gold 40mm
Rolex Yellow gold 40mm Automatic 228238 pre-owned
C$ 37,143
Free shipping
Verified Dealer
86
US
Rolex Day-Date 40 White gold 40mm Blue Roman numerals
Rolex White gold 40mm Automatic 228239 new
C$ 44,597
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 36mm Grey
Rolex 36mm Automatic 18238 pre-owned
C$ 17,833
Verified Dealer
27
US
Rolex Day-Date 36 White gold 36mm Silver No numerals
Rolex White gold 36mm Automatic 18039 pre-owned
C$ 19,037
Free shipping
Verified Dealer
20
US
Rolex Day-Date 36 White gold 36mm Silver
TOP
Rolex White gold 36mm Automatic 18239 pre-owned
C$ 17,107
Free shipping
Verified Dealer
521
US
Rolex Day-Date 36 Rose gold 36mm
Rolex Rose gold 36mm Automatic 118205 pre-owned
C$ 25,294
Verified Dealer
6
US
Rolex Day-Date Yellow gold 36mm Blue
Rolex Yellow gold 36mm Automatic Day-Date pre-owned
C$ 19,968
Free shipping
Verified Dealer
20
US
Rolex Day-Date 40 White gold 40mm Grey Roman numerals
Rolex White gold 40mm Automatic 228239 new
C$ 40,797
Free shipping
Verified Dealer
32
US
Rolex Day-Date 36 36mm Roman numerals
Rolex 36mm 118206 pre-owned
C$ 39,872
Free shipping
Verified Dealer
6
US
Rolex Day-Date 40 Platinum 40mm Blue
Rolex Platinum 40mm Automatic 228206 new
C$ 72,822
Free shipping
Verified Dealer
86
US
Rolex Day-Date 40 Platinum 40mm Blue No numerals
Rolex Platinum 40mm Automatic 228206 new
C$ 67,229
Free shipping
Verified Dealer
211
US
Rolex Day-Date 36 Yellow gold 36mm Gold Canada, Montreal
Rolex Yellow gold 36mm Automatic 118238 pre-owned Canada, Montreal
Price on request
Verified Dealer
27
CA
Rolex Day-Date 36 Rose gold 36mm White
TOP
Rolex Rose gold 36mm Automatic 118205 pre-owned
C$ 25,561
Verified Dealer
7
US
Rolex Day-Date 40 White gold 40mm Silver
TOP
Rolex White gold 40mm Automatic 228239 pre-owned
C$ 36,144
Free shipping
Verified Dealer
521
US
Rolex Day-Date 36 White gold 36mm White Roman numerals
Rolex White gold 36mm Automatic 118239 pre-owned
C$ 25,161
Verified Dealer
422
US
Rolex Day-Date 36 36mm
Rolex 36mm Automatic 18028 pre-owned
C$ 39,872
Free shipping
Verified Dealer
64
US
Rolex Day-Date 40 Yellow gold 40mm Silver
Rolex Yellow gold 40mm Automatic 228238 new
C$ 40,331
Free shipping
Verified Dealer
32
US
Rolex Day-Date 36 36mm Silver
Rolex 36mm 118206 pre-owned
C$ 38,541
Free shipping
Verified Dealer
6
US
Rolex Day-Date 40 White gold 40mm Grey
Rolex White gold 40mm Automatic 228239 new
C$ 51,255
Free shipping
Verified Dealer
86
US
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The Presidential Watch: The Rolex Day-Date

The Rolex Day-Date is the watch of presidents. Available in gold or platinum, it was the first watch to display the date and weekday fully written out. Several US presidents, including Lyndon B. Johnson, have relied on the "President watch."


What Makes the Day-Date Special

  • First automatic watch with date and day of the week display
  • Available exclusively in 18-karat gold or platinum
  • Famous wearers such as John F. Kennedy
  • President bracelet with semi-circular three-piece links exclusively for the Day-Date
  • High-quality chronometer: In-house caliber 3255 (date)

The Watch of Heads of State and CEOs

Introduced in 1956, the Rolex Day-Date was the first watch to display the date and day of the week written out in full on its dial. With this invention, Rolex once again became a pioneer in the field of watchmaking and in the luxury watch sector. The term luxury watch isn't a misnomer – this watch is only available in platinum or 18-karat gold. The so-called President bracelet is a semi-circular three-piece link metal bracelet developed especially for the Day-Date. Most of the other models, such as the Daytona, the Oyster Perpetual, and the Submariner, have the Oyster bracelet with flat three-piece links.

This watch, also known as the "Rolex President", isn't just popular among statesmen: Major financial players, actors, and other celebrities also enjoy wearing these unique timepieces. Cuba's former president, Fidel Castro, and James Gandolfini, best known for portraying Tony Soprano on The Sopranos, are among those who have enjoyed wearing a Day-Date. Business magnate Warren Buffett is one of the wealthiest people on Earth and also wears one of these elegant watches. One piece, in particular, comes with quite a story: Marilyn Monroe apparently gave one as a gift to her lover John F. Kennedy. The message "Jack / With love as always / from / Marilyn / May 29th 1962" was engraved on the case back. Kennedy then gave the watch to one of his staff members to make it disappear. The watch resurfaced at an auction in 2005, where it was sold to an anonymous bidder for 120,000 USD.


How much is a Rolex Day-Date?

Reference number Price (approx.) Size Material
228206 57,600 USD 40 mm Platinum
218206 50,700 USD 41 mm Platinum
118206 48,200 USD 36 mm Platinum
218238 36,600 USD 41 mm Gold
228238 29,300 USD 40 mm Gold
118238 27,800 USD 36 mm Gold

Detailed Price Information

A classic 18-karat yellow gold Rolex Day-Date 36 in mint condition costs around 27,800 USD. You can find pre-owned pieces for about 18,500 USD. This 36-mm version has a President bracelet and a fluted bezel. However, the yellow gold Day-Date 36 is also available with an Oyster bracelet or a diamond-studded President bracelet. There are a few different options for the bezel as well: In addition to the fluted version, there are also domed or diamond-studded bezels available. The variety of dials is even more extensive. The ice blue or cherry red dials on the platinum versions are particularly appealing. Those who prefer an alligator leather band to a massive gold or platinum bracelet should take a closer look at the Day-Date models with Everose gold cases.

If 36 mm isn't large enough for you, perhaps you would like the Day-Date 40. Its 40-mm Oyster case is the same size as many other Rolex models and still contemporary. Be sure to have around 29,300 USD on hand for a new example in 18-karat gold. The 41-mm Day-Date II is one millimeter larger and comes in at around 32,100 USD when pre-owned. You can purchase this watch in mint condition for nearly 37,100 USD.

Models made from 950 platinum are the highlights of the Day-Date collection. This precious metal is even rarer and thus more expensive than gold. The variant with an ice blue dial in a quadrant motif and the reference number 228206 is especially striking. A mint-condition Rolex Day-Date 40 in platinum costs around 57,600 USD, while pre-owned versions sit around 48,900 USD. A platinum Day-Date II is a few thousand USD less expensive at 50,700 USD for a new piece and 44,500 USD for a pre-owned one. The 36-mm version goes for around 48,200 USD in mint condition, making it the most affordable platinum Day-Date. You can get a pre-owned edition for as little as 29,300 USD.


Similar Models from Other Brands


Pure Luxury: Gold, Platinum, and Diamonds

The Geneva-based manufacturer exclusively uses yellow, white, and rose (referred to as Everose) gold or platinum for the cases and President bracelet. Even the index markers are made of 18-karat gold and won't tarnish over the years. The designers didn't just create the different colored dials in-house, but they also produced them almost entirely by hand.

Dials come in blue, green, silver, ice blue, orange, black, and brown. Variants with mother-of-pearl dials are stunning, and many models feature diamond index markers . There are two types of bezels: fluted or, since 2000, a glossy, domed bezel that borders the sapphire glass on the platinum watches. The fluted bezel has been in production since 1956, as long as the Day-Date itself. The case is available in two diameters: 36 mm or 40 mm. The Day-Date II is available with a 41-mm case.

Models with reference number 18038 are highly sought-after vintage watches. Pre-owned pieces go for as little as 12,000 USD. These Day-Dates from the 1970s and '80s have the so-called "Stella" dial. Stella dials are made of solid enamel and come in a variety of colors including white, yellow, blue, orange, pink, turquoise, brown, salmon, or even black. Enamel dials are usually "fired" in a furnace, but these colorful faces were created using a special kind of enamel varnish. The origin of the term "Stella" is not known, but there are at least two theories. The first holds that the dials were named after the American artist Frank Stella, as the colorful faces supposedly resemble Stella's colorful artwork. The other hypothesis is that the name comes from the Latin word for star, stella, and refers to the brightness of the dials.


Technological Advancements

The first Day-Date with reference number 6511 was powered by the automatic caliber 1030. The day of the week disc, now available in more than 25 different languages, rotates over the date ring. Its small window is positioned in such a way that the correct day is displayed in full at 12 o'clock. Furthermore, the date window at the three o'clock position features the well-known Cyclops lens.

The caliber 1055 powered the watch with reference number 6611 from 1957. Rolex optimized this movement's date mechanism: In the very first versions of the Day-Date, the accuracy would decrease when the date changed. This problem was solved in the new generation of calibers.

More improvements came in the 1970s. Starting in 1972, some watches were available with the caliber 1556, which featured a stop-seconds mechanism. This allowed wearers to set the time to the exact second. Towards the end of the '70s, Rolex introduced the quickset date feature, which greatly benefited the Day-Date. The crown can be pulled out halfway, allowing the wearer to quickly set the date as well as the day of the week.


State-of-the-Art Technology: the Caliber 3255

Rolex has used their in-house caliber 3255 in the Day-Date since 2015. This movement has 14 patents. The designers reworked more than 90% of the caliber's components and further optimized them. For example, they made the barrel 50% smaller, allowing space for a spring with larger capacity. Thanks to the highly efficient Chronergy escapement developed by Rolex, the movement has an impressive power reserve of 70 hours. The caliber can power the watch through the weekend and still show the correct time Monday morning. The Chronergy escapement is an improvement on the Swiss anchor escapement made from a nickel-phosphorus alloy. Thanks to this alloy, the movement is not affected by magnetic fields. The manufacturer claims that the watch is 15% more efficient with this escapement system.

The caliber's balance wheel operates at 28,800 alternations per hour. At the core of the movement is the classic Rolex blue Parachrom balance spring made from a niobium-zirconium alloy. Like the escapement, the balance spring is unaffected by magnetic fields. According to the manufacturer, it is up to 10 times more precise than other movements when subjected to jolts. The movement also has the classic upraised last coil in its spring, also known as a Breguet balance spring. This also improves the movement's accuracy. Precision index adjustment occurs via the Microstella nuts on the inner side of the balance wheel. Every Rolex caliber is certified by the Official Swiss Chronometer Testing Institute (COSC). The caliber 3255 also undergoes an internal testing process and is subjected to realistic conditions. The manufacturer claims that this process is twice as strict as that of the official COSC certification authority.

Technical Highlights

  • New in-house caliber 3255 in use since 2015
  • 70-hour power reserve
  • Chronergy escapement made from a non-magnetic nickel-phosphorus alloy which improves efficiency
  • Parachrom hairspring with Breguet overcoil for increased precision

The Rolex Day-Date: A Prestigious Luxury Watch

No other watch is enjoyed by so many powerful people as the Rolex Day-Date. The "President Watch" embodies pure luxury, prestige, and power. Whoever wears a Day-Date emphasizes their influential position in economics, politics, or society. Every Rolex watch is a solid investment thanks to the company's consistent model and marketing policies. Timepieces from Rolex are therefore timeless, coveted collector's items which enthrall everyone, not just heads of state.